About Addi

We are a leading financial platform, building the future of payments, shopping, and banking—a world where consumers and merchants can transact effortlessly and grow together. Today, we serve over 2 million customers and partner with more than 20,000 merchants, making Addi Colombia’s fastest-growing marketplace.

With a state-of-the-art, technology-first approach, we provide banking solutions (deposits, payments, unsecured credit) and commerce services (e-commerce, marketing), bridging the financial gap for millions and redefining how people experience financial freedom. As the country’s leading Buy Now, Pay Later provider, we have secured regulatory approval to operate as a bank, unlocking even greater opportunities for our customers. In the past year, we have also achieved profitability, reinforcing the strength of our business model and our ability to scale sustainably.

Our mission has earned the trust of world-class investors, including Andreessen Horowitz, Architect Capital, GIC, Goldman Sachs, Greycroft, Monashees, Notable Capital, Quona Capital, Union Square Ventures, Victory Park Capital, and more, who back our vision for the future. With their support, we are not just growing—we are transforming Latin America’s financial ecosystem and shaping the next generation to shop, pay, and bank in Colombia.

But what truly sets us apart is how we build. We are a conscious company, driven by deep experience in scaling technology, services and products, and we live by our values every day.

About the Role

This is where you come in. Below, you’ll find what this role is all about—the impact you’ll drive, the challenges you’ll tackle, and what it takes to thrive at Addi. If you’re ready to be part of something big, keep reading.

What’s the mission you’ll drive

Drive exponential GMV growth and market dominance within Addi’s fastest-growing vertical by leading a high-performance team of Success Managers. You will serve as the strategic lead for Addi's most critical retail partnerships, ensuring 100% alignment between merchant goals and Addi’s product suite, while coaching your team to deliver world-class commercial excellence and long-term partner retention.

What you will do

• Deliver Quarter-over-Quarter GMV growth across the vertical portfolio by designing and executing "Vertical Growth Playbooks," resulting in the vertical hitting its annual revenue contribution targets.

• Increase Share of Wallet (SoW) by institutionalizing Monthly Business Reviews (MBRs) and deploying the "Marketing Machine" (PACs and Vendor Vault) across 100% of the vertical's Key Accounts.

• Achieve a 100% Success Rate in Team Performance by coaching and developing 2 direct reports, ensuring every team member hits their individual KPIs for merchant activation and GMV expansion.

• Secure 100% Net Revenue Retention (NRR) for Tier 1 accounts by identifying churn signals 60 days in advance and deploying "Success Recovery Plans" to mitigate any potential revenue leakage.

• Improve Merchant Operational Efficiency by reducing support ticket resolution time by 25% through the creation of standardized merchant training materials and optimized communication SLAs with the Operations team.

What we’re looking for

High-Performance Leadership & Coaching

• Sets a high bar for performance and provides consistent, radical candor in feedback to accelerate the growth of the 2 direct reports.

• Shifts from "doing the work" to "guiding the work," ensuring the team can manage complex accounts autonomously without losing quality.

• Builds repeatable frameworks (playbooks) that allow the team to scale their impact across a larger number of merchants.

Strategic Commercial Acumen

• Positions Addi not just as a payment method, but as a strategic solution to the merchant's core business problems (e.g., conversion, liquidity).

• Navigates complex organizational structures within Key Accounts to build consensus among C-level stakeholders and decision-makers.

• Constantly identifies "low-hanging fruit" and expansion opportunities within the existing portfolio to maximize revenue.

Extreme Ownership & Accountability

• Takes full "blame" for failures and full responsibility for solutions, never pointing fingers at Product, Tech, or the merchants.

• Operates with high urgency, resolving roadblocks immediately rather than waiting for instructions or consensus.

• Maintains a results-oriented focus during high-pressure seasons (e.g., Black Friday) or when facing unexpected technical challenges.

Data-Driven Decision Making

• Uses tools like Looker and Salesforce to identify hidden trends, churn risks, and performance gaps within the vertical.

• Bases all commercial pitches and internal resource requests on hard data and clear ROI projections.

• Regularly tracks and reports on GMV trajectories, ensuring leadership has a clear and realistic view of the vertical's health.

Customer-Centric Agility

• Understands the merchant’s operational reality and "speaks their language," whether it's finance, marketing, or logistics.

• Works cross-functionally to adapt Addi’s offerings to meet specific vertical needs without compromising product scalability.

• Stays ahead of retail and fintech trends to ensure Addi remains the most competitive partner in the merchant's ecosystem.

Prior background in:

• 4-7 years of experience in Customer Success, Account Management, Sales, or Strategy roles.

• Proven track record managing B2B client portfolios and delivering commercial impact.

• Experience in fintech, SaaS, payments, retail tech, or e-commerce platforms is strongly preferred.

• Knowledge of digital checkout flows, embedded finance, or merchant onboarding is a plus.

Why join us?

• Work on a problem that truly matters – We are redefining how people shop, pay, and bank in Colombia, breaking down financial barriers and empowering millions. Your work will directly impact customers' lives by creating more accessible, seamless, and fair financial services.

• Be part of something big from the ground up – This is your chance to help shape a company, influencing everything from our technology and strategy to our culture and values. You won’t just be an employee—you’ll be an owner

• Unparalleled growth opportunity – The market we’re tackling is massive, and we’re growing faster than almost any fintech lender at our stage. If you’re looking for a high-impact role in a company that’s scaling fast, this is it.

• Join a world-class team – Work alongside top-tier talent from around the world, in an environment where excellence, ownership, and collaboration are at the core of everything we do. We care deeply about what we build and how we build it—and we want you to be a part of it.

• Competitive compensation & meaningful ownership – We believe in rewarding our talent. You’ll receive a generous salary, equity in the company, and benefits that go beyond the basics to support your growth.

How the hiring process looks like

We believe in a fast, transparent, and engaging hiring experience that allows both you and us to determine if there's a great fit. Here’s what our process looks like:

• Step 1: People Interview (30 min)
  A conversation with a recruiter or hiring manager to get to know you, your experience, and what you're looking for. We’ll also share more about Addi, our culture, and the role.

• Step 2: Initial Interview (45 min)
  A more in-depth conversation with the hiring manager, where we explore your skills, experience, and problem-solving approach. We want to understand how you think and work.

• Step 3: Deep Dive Interview (30 min)
  You'll meet our VP of Sales to deepen in your strategic thinking, sales and negotiation skills. We’re looking for strong contributors and cultural fits, so bring your questions, too!

• Step 4: Case Study (60 min)
  You may receive a real-world challenge or case study to complete. This is a chance to showcase your expertise and how you approach key problems relevant to the role.

• Step 5: Co-Founder Interview
  If there’s a strong match, you’ll have a final conversation with our Founder to align on expectations, cultural fit and ensure mutual excitement. From there, we’ll move quickly to an offer and discuss next steps.

We value efficiency and respect for your time, so we aim to complete the process as quickly as possible. Our goal is to make this experience insightful and exciting for you, just as much as it is for us. Regardless of the outcome, we are committed to always providing feedback, ensuring that you walk away with valuable insights from your experience with us.