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Senior Product Marketer



Marketing & Communications, Product
Posted on Wednesday, May 11, 2022

Watchful is a modern, interactive, workflow-based solution that places the control of data labeling back into the hands of data scientists and subject matter experts. Through our scalable data-centric approach, anyone can holistically explore, classify, annotate and validate any unique dataset to power today’s AI initiatives and business processes. Watchful’s enterprise-ready solution removes the data bottlenecks associated with AI from the start, allowing for the iterative processes of AI, from production to deployment, to be far more cost-effective and scalable.

We are backed by some of the best investors in tech - Foundation Capital, Quiet Capital, Quest Venture Partners, FFVC, and Haystack. We have a bunch of engaged customers from companies big and small that love our product. Our mission is to allow anyone to become a machine teacher.

Excited to help us bring machine teaching to the world? Apply to join our focused and fast-moving team!

We are looking for Watchful’s first Senior Product Marketer!

You will be expected to:

-Craft technical messaging in a creative way and understand how to activate the brand as Watchful grows its products
-Help collaborate, craft, and execute digital marketing campaigns
-Conduct research (competitive analysis, metrics to measure success etc), eg market intelligence (specifically, understand key competitors and incorporate differentiated value)
-Possess strong organizational and analytical skills to develop strategic initiatives and execute to plan
-Plan, prioritize and oversee Watchful's marketing strategy
-Partner with sales on go to market strategy and plan, help with sales enablement
-Partner with product and design to create product launch content

You have:

-AI product marketing experience
-Deep customer focus and innate ability to connect with them
-Willingness to stay flexible in an early stage startup environment
-Ability to be trusted with high amounts of autonomy; self-discipline, humility, and curiosity are critical for you to be successful; You flourish in a "hands on" role and deal with ambiguity well
-Highly collaborative and possesses relationship building skills

You might have:

  • A technical undergraduate degree-7-8 years in total and/or 3 years into management-A sincere passion about data, machine learning, and AI-Previous experience working at an early stage start-up-Experience launching new products in greenfield industries where educating a highly technical audience is part of the role-Experience working in both agency and in house environments-Experience in the data engineering space-Experience with "developer first" models and self serve models-MBA

We offer comprehensive benefits, including:
Unlimited Vacation Policy
Company MacBook
Commuter Benefits Access

This is a role at an early stage startup - things move fast here. We're looking for folks who are excited about the prospect of non-linear growth (personally, and by extension for the company) in a team with a singular purpose to bring machine teaching to the rest of the world. If this sounds like something up your alley, we'd love to hear from you!

Watchful is an equal opportunity employer. We believe that everyone should receive equal consideration and treatment. Recruitment, hiring, placements, transfers, and promotions will happen based on qualifications for the positions being filled regardless of sex, gender identity, race, religious creed, color, national origin ancestry, age, physical disability, pregnancy, mental disability, or medical condition.